This Thursday, May 17, from 6:30 p.m. to 8:00 p.m., Dr. Guillem Marca, member of the LMI Research Group, will participate in the presentation of the Dircom Collection books "How to make a strategic communication plan", He specifically will present volume IV: "Strategic evaluation research".

The event will be held at the Auditori de la Cambra de Comerç in Barcelona (Avda. Diagonal 452, 4th floor). The act will be attended by Mrs. Montserrat Tarrés, President of Dircom and the authors of the other volumes: Dr. Kathy Matilla, Dr. Andréa Oliveira and Dr. Joan Cuenca.